When selling is no longer enough: understanding multi-dimensional selling
In recruitment, temporary staffing and real estate, a salesperson is not selling to a single buyer. They are orchestrating the trust of multiple parties simultaneously. That is the challenge of multi-dimensional selling — and it is a discipline in its own right.
Real Customer Centricity: Do You Truly Know Your Clients’ Choux Pastry?
Most companies believe they know their clients — but knowing data is not the same as understanding a world. This article explores what genuine customer centricity looks like in B2B, and why the best commercial relationships are built on depth of understanding, not product advantages.
Value-Based Selling: Stop selling what you do. Start selling what it changes.
Value-based selling is not about presenting more benefits. It is about helping clients understand, quantify and defend the impact your solution can create.
AI for Sales : the real question is not what AI can do for us
AI for Sales is not about selling with a machine, but about thinking better with a machine. An article on how AI can help sales teams become more relevant, better prepared and more impactful.
Episode 5 of “Valorize Solutions Insights” is now available!
Baudouin Corlùy, Commercial Director at LCL Data Centers, shares his top strategies for improving sales on our latest podcast episode.
Our website now available in French and Dutch!
We’re excited to announce that our website is now available in three languages: English, French, and Dutch.
Tip #4 – Time for Mid-Year Review
We’ve reached the midpoint of 2024… time to check if your goals are on track. If not, now is the just perfect moment to act.
Sustainable chemistry and Kintsugi
Discover the unkown parallels between the chemical sector and the Japanese art of Kintsugi.
Tip #3 – Build lasting relationships
After exploring the importance of active listening and good preparation, let’s now focus on strengthening relationships.
The 5 types of sales professionals
Understanding the different types of sales professionals can help companies identify areas for improvement and growth.