Participants will learn the fundamentals of AI, including an introduction to key tools and best practices to ensure data security and integrity.
Discover techniques to write clear and precise prompts that maximize AI’s potential for generating impactful outcomes.
Learn how to create persuasive emails, engaging social media content, video scripts, and marketing materials using AI tools.
Participants will practice rephrasing and improving commercial texts to achieve clarity, precision, and persuasiveness.
Explore strategies to effectively handle objections using AI-generated solutions, boosting confidence in complex sales scenarios.
Through hands-on activities, participants will prepare meetings, refine value propositions, and simulate real-world scenarios with AI.
This module equips each of your salespeople. On its own, it does not settle what happens between them: without a common framework, everyone keeps fumbling alone, and the good idea found by one never travels to the next. Structuring that, setting priorities and surfacing the practices of the best is a matter of organisation, not of training.
This is what we call the gearing: your people, your processes, your methods and your tools driving each other, with as little friction as possible. We work on this part separately, in advisory, before the training or after.
This module is one of the building blocks of the Sales Transformation Program, the programme that applies it for six months on your live opportunities and negotiations.
Today, everyone fumbles alone with their assistant. Without a framework, everyone does as they please, and the good idea found by one never travels to the next. The module provides a common base: how to use these tools to sell better, and to sell at a higher price. What happens next between your salespeople, setting priorities, surfacing the practices of the best, connecting these tools to your process, is a matter of organisation. This is what we call the gearing: your people, your processes, your methods and your tools driving each other, with as little friction as possible. We work on this part separately, in advisory, before the training or after.
No, and the opposite is actually happening. What AI does well, writing a proposal, preparing a meeting, rephrasing an objection, everyone will soon have. What remains differentiating is the conversation with the client: what the salesperson dares to ask, what they understand, what they help their client put into words. The module teaches how to hand over to AI what it does better, to give time back to what only a human does. That is also why it combines well with Elevate Conversations.
By having it produce the brief nobody has time to write: the company’s structure, who decides, the issues of the moment, the best approach ideas, in two pages. The salesperson proofreads it instead of writing it, and arrives with questions rather than with a presentation. The module works on the right prompts for that, then on applying them to your own accounts, with the assistants your company allows.
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